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Browsing by Author Hauser, John R.
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Showing results 1 to 20 of 32
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Issue Date
Title
Author(s)
1-Jun-2013
A measurement error approach for modeling consumer risk preference
Eliashberg, Jehoshua.
;
Hauser, John R.
1-Jun-2013
A normative methodology for modeling consumer response to innovation
Hauser, John R.
;
Urban, Glen L.
1-Jun-2013
A normative methodology for modeling consumer response to innovation
Hauser, John R.
;
Urban, Glen L.
1-Jun-2013
Agendas and consumer choice
Hauser, John R.
9-Oct-2013
An Efficient Model for Planning Bus Routes in Communities with Populations Between 20,000 and 250,000
-
1-Jun-2013
Application, predictive test, and strategy implications for a dynamic model of consumer response to marketing
Hauser, John R.
;
Wisniewski, Kenneth J.
1-Jun-2013
Consumer analysis to evaluate R&D projects
Hauser, John R.
;
Sloan School of Management.
1-Jun-2013
Consumer research to focus R&D projects
Hauser, John R.
1-Jun-2013
Defensive marketing stategies
Hauser, John R.
;
Shugan, Steven.
1-Jun-2013
Direct assessment of consumer utility functions : von Neumann-Morgenstern utility theory applied to marketing
Hauser, John R.
;
Urban, Glen L.
;
Sloan School of Management.
5-Jun-2013
Evaluating and managing the tiers of R&D
Hauser, John R.
;
Zettelmeyer, Florian.
1-Jun-2013
Existence and uniqueness of price equilibria in Defender
Hauser, John R.
;
Sloan School of Management.
5-Jun-2013
Gainsharing issues in marketing
Hauser, John R.
5-Jun-2013
Influence transfers, performance, and performance ratings
Wernerfelt, Birger.
;
Simester, Duncan I.
;
Hauser, John R.
5-Jun-2013
Integrating R&D and marketing : a review and analysis of the literature
Griffin, Abbie.
;
Hauser, John R.
;
Griffin, Abbie
5-Jun-2013
Internal customers and internal suppliers
Hauser, John R.
;
Simester, Duncan I.
;
Wernerfelt, Birger.
5-Jun-2013
Metrics : you are what you measure!
Hauser, John R.
;
Katz, Gerald M.
;
Sloan School of Management.
;
International Center for Research on the Management of Technology.
5-Jun-2013
Metrics to evaluate R,D&E
Hauser, John R.
;
Zettelmeyer, Florian.
9-Oct-2013
Modeling Decision of Choice Among Finite Alternative: Applications to Marketing and to Transportation Demand Theory
-
5-Jun-2013
Overcoming collusion : using a supervisor to costlessly resolve moral hazard
Simester, Duncan I.
;
Wernerfelt, Birger.
;
Hauser, John R.