Browsing by Author Little, John D. C.

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Showing results 1 to 16 of 16
Issue DateTitleAuthor(s)
1-Jun-2013A price response model developed from perceptual theoriesGurumurthy, K.; Little, John D. C.; Sloan School of Management.; University of Texas at Dallas. Marketing Center.
5-Jun-2013A product choice model with marketing, filtering and purchase feedbackLittle, John D. C.; Anderson, Eric T.
1-Jun-2013A theory for pricing non-featured products in supermarketsLittle, John D. C.; Shapiro, Jeremy F., 1939-.
1-Jun-2013Aggregate advertising response models : the state of the artLittle, John D. C.
5-Jun-2013Analyzing prehistoric diets by linear programmingLittle, John D. C.; Little, Elizabeth A.
9-Oct-2013Assumptions for a Market Share Theorem-
1-Jun-2013Brandaid IILittle, John D. C.
1-Jun-2013Decision support for marketing managementLittle, John D. C.
1-Jun-2013Information technology in marketingLittle, John D. C.; Management in the 1990s (Program)
5-Jun-2013Integrated measures of sales, merchandising, and distributionLittle, John D. C.; Sloan School of Management.
1-Jun-2013MAXBAND : a versatile program for setting signals on arteries and triangular networksLittle, John D. C.; Kelson, Mark D.; Gartner, Nathan H.
1-Jun-2013Merchandising measures for a product lineLittle, John D. C.; Sloan School of Management.
5-Jun-2013On model buildingLittle, John D. C.
1-Jun-2013Optimal adaptive control : a multivariate model for marketing applicationsLittle, John D. C.
9-Oct-2013The Generalized Combination Method for Area Traffic Control-
1-Jun-2013The implications of external change for marketingLittle, John D. C.