Please use this identifier to cite or link to this item: http://dspace.mediu.edu.my:8181/xmlui/handle/123456789/2033
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dc.creatorCarlen, Deb-
dc.date2006-
dc.date.accessioned2013-05-29T21:27:31Z-
dc.date.available2013-05-29T21:27:31Z-
dc.date.issued2013-05-30-
dc.identifierhttp://www.philobiblon.com/bonefolder/vol2no2contents.htm-
dc.identifierhttp://www.doaj.org/doaj?func=openurl&genre=article&issn=15556565&date=2006&volume=2&issue=2&spage=3-
dc.identifier.urihttp://koha.mediu.edu.my:8181/jspui/handle/123456789/2033-
dc.descriptionIt’s not “marketing fundamentals vs. book arts professionals.” It’s for book arts professionals. The toughest place for a book artist or preservationist is between what the market demands as buyable goods and what your heart dictates you to produce. In teaching marketing to artists of many disciplines, I learned—very quickly—that most artists will not compromise or re-tool their output for the marketplace.-
dc.publisherThe Book Arts Web - Peter D. Verheyen-
dc.sourceThe Bonefolder, an e-journal for the bookbinder and book artist-
dc.subjectMarketing-
dc.subjectBook arts-
dc.titleMarketing Fundamentals for Book Arts Professionals-
Appears in Collections:Arts and Architecture

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