Please use this identifier to cite or link to this item: http://dspace.mediu.edu.my:8181/xmlui/handle/1721.1/2343
Title: Strategic maneuvering and mass-market dynamics : the triumph of VHS over Beta
Authors: Cusumano, Michael A., 1954-
Mylonadis, Yiorgos.
Rosenbloom, Richard S.
Sloan School of Management.
Keywords: HD28 .M414 no.3266-, 91
Issue Date: 1-Jun-2013
Publisher: Sloan School of Management, Massachusetts Institute of Technology
Description: Michael A. Cusumano, Yiorgos Mylonadis and Richard S. Rosenbloom.
"Draft: March 25, 1991."
Includes bibliographical references (p. 43-45).
URI: http://koha.mediu.edu.my:8181/jspui/handle/1721
Other Identifiers: WP# BPS-3226-91
http://hdl.handle.net/1721.1/2343
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